The Cleverin Gel 60g

Small yet powerful.

It is said that good things comes in small packages. Cleverin is a unique anti-viral and bactericidal product that has been proven to remove 99% of airborne viruses and bacteria by harnessing the power of Chlorine Dioxide, or Clo2.

The product is the brainchild of Taiko Pharmaceutical Co., Ltd. based in Osaka, Japan. The company itself has been around for more than 70 years and has expertise in various business segments related to consumer pharmacology.

A recent report by Taiko Pharmaceutical Co., Ltd., which elucidated the mechanism by which Chlorine Dioxide molecules block infection by the COVID-19 (SARS CoV 2) virus in the human body, was published in the English academic journal, Annals of Pharmacology and Pharmaceutics, under the title “Inhibition of the Binding of Spike Protein of SARS CoV 2 Coronavirus to Human Angiotensin Converting Enzyme 2 by Chloride Dioxide” (2020, Volume 5, Issue 5, Article 1195).

Cleverin is already available in 8 countries with expansion plans to the rest of Asia Pacific, Europe, including Russia, Mexico, Brazil and the US. A quick search on the internet finds that the product is also already available in Indonesia, South Korea, Singapore and the Philippines on top of its home market in Japan, of course.

Speaking at the virtual launch of the Malaysian market, Senior Vice President of Overseas Business of Taiko Pharmaceutical Co., Ltd., Mitsuhiro Yamashita, began his address by greeting the media in fluent Indonesian.

“We are pleased to introduce the Cleverin brand to the Malaysian market. We are confident that the brand will be met positively by Malaysians, as all households here will truly benefit from this all-in-one disinfector, steriliser, deodoriser and virus eliminator. Currently, we hold more than 130 relevant patents in the world and have seen annual sales in excess of USD 95 million. In fact, Cleverin is the best-selling product of its kind in Japan, where one Cleverin product is sold every five seconds1. These factors, in themselves, bear testament to Cleverin’s efficacy, which is backed by science and extensive research,” said Yamashita.

Cleverin is also proven to be as safe as it is effective. All its products are made with materials which have passed stringent safety procedures and tests in Japan and around the world. Cleverin products are also non-toxic to humans, and can safely be used around children, pets and elderly. The products’ safety and efficacy are also attested by its endorsement by various clinics, health professionals and governments, further lending credibility to Cleverin’s authenticity.

In Malaysia, Cleverin is available in two types – the stand-type Gel and the Stick Pen Type.

The stand-up Cleverin Gel is ideal for use in rooms and enclosed spaces with no power supply required for use. The Cleverin Gel is available in two sizes – 60 grams (RM58), which is able to disinfect a room of up to 13 square metres and lasts up to a month; and 150 grams (RM98) which is ideal for rooms of up to 20 square metres and lasts up to two months.

Meanwhile, the Cleverin Stick Pen Type is designed to be a more mobile and portable device, which can be used just about anywhere – even in the user’s own shirt pocket to remove viruses and bacteria in the surrounding air. The Cleverin Stick Pen is available in a single pack (RM49) which comes with two refills and each refill can last for about two weeks. Also available are refill packs (RM48) which contain six refills each.

Both the Cleverin Gel and Cleverin Stick Pen Type are easy to use anywhere – in the home, at the office, as well as in schools, hospitals, restaurants – just about everywhere.

The Cleverin range is now available online via Lazada and Shopee and will expand the distribution to retail outlets in Malaysia in 2021. Meanwhile, the rest of the world will just have to wait until Cleverin arrives on their shores.

1 Sales data from April 2019 to March 2020.

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作者 Editorial Staff

Syuhada has been in the media and publishing industry for over a decade but has been a sports enthusiast almost all her life. Whether she's actually good in any of the sports she's done remains to be seen.

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